The Repo Men are coming. Do YOU have the chops to join their ranks?
Starting 2/25/2010 four Runners, with a $7500 bounty on their heads, kicked off a first of its kind event to find out what it’s like to be hunted – and you can be the hunter. Universal Pictures has announced the launch of the nationwide REPO MEN – HUNT, sending runners on the loose in America!
The Union is offering a select group of men and women the opportunity to join an exclusive force of repo experts. The Repo Men use the internet, their wits and any legal means necessary to find any person in possession of an artificial organ (artiforg). Any Repo Man returning an artiforg to The Union will receive a $7500 gratuity for every artiforg returned.
Do you have what it take to rip a mans heart out? To prove it click here: http://www.wire.com/repomen/, for your chance to escape your everyday life, and join the elite group known as the REPO MEN. See press release below for full details.
Universal City, CA, February 25, 2010 – What does it take to disappear in America in 2010? Starting today, four contestants in a first-of-it’s-kind event will find out. Universal Pictures, in conjunction with Wired magazine and Lone Star Games, announced today that four runners – with a $7500 bounty on each of their heads – have been selected to drop everything and go on the lam for an entire month. Their pursuers? Anyone in America.
The contest is inspired by Universal Pictures’ futuristic action-thriller Repo Men (www.repomenarecoming.com), opening March 19, and Wired’s December 2009 feature story, “Gone.” For the Wired story, reporter Evan Ratliff attempted to live under a new identity – and elude a nationwide citizen manhunt – for a month (www.wired.com/vanish/2009/11/ff_vanish2), Ratliff made it 25 days before being caught by a team of Facebook hackers, Twitter xxxsleuths, and New Orleans pizzeria owners. We will soon find out if four new people, scattered in cities across the country, can do even better.
To succeed, the contest Runners must outwit a legion of self – deputized pursuers known as the Repo Men, named after the occupations of the films lead characters. Starring Jude Law and Forest Whitaker, Repo Men is set in the near future where artificial organs, called artiforgs, are available on layaway, Artiforg recipients who fall behind on their payments will have their organs tracked and repossessed by the repo men, with no concern for patients’ comfort or survival.
“Just as Jude Law’s character, Remy, tries to vanish from the men chasing him, Universal’s partnership with Wired creates a real – world experience to showcase the challenges of vanishing in a digital world,” said Doug Neil, senior vice president of digital marketing, Universal Pictures. “We can’t wait to see how far our contestants get.”
“We are always searching for innovative ways to bring the magazine to life” said Wired vice president and publisher Howard Mittman. “This contest gives the Wired community a chance to interact with emerging technologies that challenge privacy in the digital age, a subject we explore often within our pages.”
Readers over the age of 18 can sign up at www.wired.com/repomen to become Repo Men, unlock the clues and track down the Runners. Whoever is able to locate a Runner in person, take his or her photo and say a code word will win $7500. Any Runner who lasts a month without being caught stands to gain up to $10,000. The Runners will be operating under a series of constraints and challenges, and Runners and Repo Men alike are forbidden from breaking the law. Clues will be hidden at every turn.
“Our Runners are out there hiding among 300 million people,” said Lone Shark president Mile Selinker. “Of course, that’s 300 million people who might turn them in…”
The contest begins 2/25/2010 and continues until 12:01 A.M. on March 25, or when the Repo Men capture all the runners – whichever comes first. The Hunts Runners include Ciji, who has spent hours imagining hoe she’d disguise herself; Usman, whose whereabouts shift with Heisenbergian uncertainty; Alex, a self-described “smart, sassy, athletic girl who loves adventure”, and Will, a former Army soldier who trained NATO forces in SERE (Survive, Evade, Resist and Escape) school.
Let the hunt begin!
View and download Runner dossiers at: http://www.specialopsmedia.com/assets/Universal/RepoMenHuntDossiers.zip
About The Union
At the Union, we pride ourselves on providing the world’s most cutting – edge technology in organ replacement. Artiforgs (short for artificial organs), were originally developed to extend the lives of soldiers wounded in combat. We’ve taken this once exclusive military technology and made it accessible to the general public. Thanks to our team of skilled scientists and technicians, you too can extend and enhance your life by purchasing your very own artiforg.
To learn more about the one stop shop for all your artiforg needs, please go to http://www.theunioncares.com. The website will guide you through their complete catalog of artiforg offerings, as well as an overview of financing and payment plans*.
Don’t delay – the key to extending and enhancing your life is just a few steps away…
Or if you’re interested in joining The Union team, please consider applying for a position directly on the website. The Union is currently looking for skilled and licensed technicians with the following skills to join our team of Repo Men:
5+ years experience in the military, law enforcement or security work.
Must excel in hand to hand combat.
Profanely in one or more of the following: mixed martial arts, karate, kung fu, judo, jujitsu, kickboxing
Adept at handling both tasers and scalpels.
*Financing Terms and Conditions: Action will be taken after the sixth day of the fourth month of non-payment. Repo Men will retrieve the property at your own expense.
About the movie: REPO MEN
In the futuristic action-thriller Repo Men, humans have extended and improved our lives through highly sophisticated and expensive mechanical organs created by a company called The Union. The dark side of these medical breakthroughs is that if you don’t pay your bill, The Union sends its highly skilled repo men to take back its property…with no concern for your comfort or survival.
Jude Law plays Remy, one of the best organ repo men in the business. When he suffers a cardiac failure on the job, he awakens to find himself fitted with the company’s top-of-the-line heart-replacement…as well as a hefty debt. But a side effect of the procedure is that his heart’s no longer in the job. When he can’t make the payments, The Union sends its toughest enforcer, Remy’s former partner Jake (Academy Award® winner Forest Whitaker), to track him down.
Now that the hunter has become the hunted, Remy joins Beth (Alice Braga), another debtor who teaches him how to vanish from the system. And as he and Jake embark on a chase across a landscape populated by maniacal friends and foes, one man will become a reluctant champion for thousands on the run.
REPO MEN are the best in the business…Consider them your final notice. Payment due on March 19, 2010
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